Software profile

Mention at a glance.

A comprehensive media monitoring and social listening tool designed to track brand mentions across the web and social media platforms.

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Lorezi score4.30/5

PricingNo longer sold standalone

Free planNo / not listed

DeveloperMeltwater

Decision summary

What matters first about Mention.

A comprehensive media monitoring and social listening tool designed to track brand mentions across the web and social media platforms.

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Lorezi score4.30/5Summary score; review the four dimensions below.

PriceNo longer sold standalone

Best forPublic Relations Professionals

Think twice ifHigher tier plans can become expensive for small teams

Research freshnessCurrent

Last researchedAug 27, 2026

Scores summarize Lorezi's evaluation. Use the dimension breakdown and evidence to understand the trade-offs. See methodology and weighting.

Research freshness

Current How current is this profile?

Research evidence is within Lorezi's 90-day freshness window.

Last researchedAug 27, 2026

Re-check byNov 25, 2026

Pricing

Checked How does Mention charge?

Lorezi independently checked this pricing on Sep 29, 2026.

Model Freemium

Starting point $49/month

Billing basis Monthly

Pricing checked Sep 29, 2026

Evaluation

How Mention performs.

Four consistent dimensions turn the headline score into a transparent product evaluation.

Features4.5/5

Performance4.4/5

Ease of use4.2/5

Value4.0/5

Editorial verdict

The decision on Mention.

Mention is a top-tier social listening and media monitoring tool that excels in usability and real-time responsiveness. It is an ideal choice for marketing teams and PR professionals who need a reliable way to track brand sentiment and competitor activity without the steep learning curve of enterprise software. While the pricing can become a factor as your requirements scale, the value provided by its intuitive dashboard, robust reporting, and integrated publishing tools makes it a standout solution for most modern brands.

Best for

Where it fits best.

Public Relations Professionals
Marketing Agencies
Brand Managers
Social Media Managers
Small Business Owners

Use cases

Practical jobs to consider.

Prepare posts and campaign content for social channels
Turn data into actionable insights
Create reports or dashboards for decision-making
Apply Competitor tracking and benchmarking in a real workflow
Apply Influencer identification and management in a real workflow
Connect tools and data across workflows
Find and synthesize information for a project

Trade-offs

Strengths and limitations together.

A useful software decision should show what stands out and what deserves caution in the same view.

Strengths

Where Mention stands out.

Highly intuitive and user-friendly interface
Real-time alerts ensure immediate response capabilities
Robust filtering options for precise data collection
Comprehensive sentiment analysis tools
Seamless integration with major social platforms

Limitations

What to weigh carefully.

Higher tier plans can become expensive for small teams
Historical data access is limited on lower plans
Occasional lag in indexing niche websites
Advanced analytics features require higher subscriptions

Capabilities

What can I do with Mention?

Create social media content with Mention
Analyze data and surface useful insights with Mention
Build reports or dashboards for decision-making with Mention
Apply competitor tracking and benchmarking with Mention
Apply influencer identification and management with Mention
Connect this capability to other tools and workflows with Mention
Find and synthesize relevant information with Mention

Practical prompts

Useful starting prompts.

Create a Mention monitoring alert for [brand name], including known spelling variants and excluding [unrelated names]; sample the first results to assess precision.
Build a Mention search query for [product launch] that tracks brand plus feature terminology, excluding unrelated product names and recurring spam.
Compare discussion volume about [brand] and [competitor] over [date range] in Mention, explaining differences in query scope and source coverage.
Review Mention sentiment for [recent campaign] and manually inspect ironic, multilingual or mixed-tone posts before drawing conclusions.
Configure a Mention notification workflow for a sudden rise in [negative topic] mentions; define review ownership and avoid automatically labeling a spike a crisis.
Use Mention's monitoring results to identify the most frequently discussed [product issue] with representative source links and a separation of complaints from questions.
Build a Mention dashboard for [monthly brand report] that groups source types, volume, sentiment and share-of-voice signals with explicit methodology.
Identify potentially influential public discussions about [category] in Mention, prioritizing topic relevance and authentic engagement instead of follower counts alone.

Explore prompts →

Expert review